News

HH Backer

October 14-16, 2011 booth 4642

SuperZoo

September 13-15, 2011 both 2263

July 2011



Rockin’ doggie doggie ID tags are available in a peace sign in groovy orange, a paw print in sassy pink, and a heart in sizzling red to keep pets safe while showing off their style. Inspired by military dog tags, rockin’ doggie’s doggie tag collection comes in two sizes and four additional motifs: blue Star of David, white crossbones, green four-leaf clover, and blue paw print. Made from lead-free pewter in the U.S.A.

June 27, 2011 at 8:38 am

Dog Collar Sizing Suggestions from Rockin Doggie

    

Sometimes what should be the simplest thing in th e world can present quite a challenge…to me anyway . This happened recently when I tried to purchase a new collar for Beau. He is a large dog, (65 lbs) but he is lean and has a super skinny neck, so I was having trouble finding the right collar for him. Kristina Lotz at Rockin Doggie to the RESCUE!
Here are Kristina’s notes on proper collar selection, I think they’re great…and clearly the snoozing Beau finds his new collar quite comfortable.

I’ve included pictures of Beaus new collar; made by Rockin Doggie, and you’ll notice the close up the studs spell out “I LOVE PAW”…could it be more perfect??

Buying The Right Collar

Kristina Lotz at Rockin Doggie

It can be a challenge to buy a collar that actually fits your dog well. It is even harder if the dog and collar are not in the same place. Following the simple steps below will help you pick our the right collar for you dog.

Step 1: Measure Your Dog’s Neck Don’t just measure their old collar, it is probably stretched and warped and can give you a wrong length. Plus, if you are measuring a puppy that has grown out of that collar, it’s too small anyway. The easiest way to measure the dog’s neck is to use a sewing tape measure. If you don’t have one of these, you can use a piece of string, yarn, etc.

1. Measure around your dog’s neck where his collar naturally sits

2. Test to make sure the loop cannot slip over your dog’s head, if it can, you have made it too big. (Note: if you own a “bullet headed” breed, like a Greyhound or a Shetland Sheepdog, you will need to buy a martingale collar to prevent this from happening.)

3. Loosen the measuring tape just enough to allow two or three of your fingers to fit comfortably between the tape and your dog’s neck. If you used a piece of string, stretch it out on a ruler to get the measurement.

Whatever your measurement is, that is your dog’s collar length.

Step 2: Measuring a Collar

You now know the length of your dog’s neck; let’s say its 16.75 inches (after all, most dogs are not going to be a “whole size”). Do you buy a 16? collar or an 18? collar? A 16? inch sounds too small, but an 18? would be way too big. Knowing how a collar is sized is the biggest secret to collar-buying. Collars are not measured from tip of buckle to end. If I take a collar labeled 16? and measure it this way, I will get around 21?. Yikes! This is way too big and now I am confused. However, if I measure from the middle of the buckle to the middle hole, I will get right around 16?.

Step 3: Picking the Right Collar

This means that a 16? collar actually fits a dog with a neck anywhere from approximately 14? to 18?, depending on the number of holes the manufacturer provides and the amount of space between them. So in the example above, a 16? collar will fit this dog just fine and actually, so would most 18? collars! So which to choose? A couple things may determine this.

1. Is your dog a puppy that still has some growing to do?

In that case, you may want to buy the 18? so you have holes your puppy can grow into. If it’s an older dog that has stopped growing, you may decide the 16? is better because you don’t have to deal with all the extra collar at the end.

2. What material is the collar made of?

If it is a material that will stretch out as time goes on (leather, neoprene, or vinyl for example), the small collar will allow you to go down in size to compensate for this.

3. Is your dog (or any of his friends) a chewer?

If you dog chews, you may want the smaller collar because he is likely to be able to get a hold of the end to chew. Same concept applies if he plays with dogs that chew. Also, in this case, you will want to buy a collar that is sturdy, like leather reinforced with nylon, so that it will hold up to rougher play. Don’t forget, it is always a good idea to have an extra collar, just in case! Happy shopping! If you have questions, visit us on our Facebook page, we are happy to help you fit a collar!

– Janine Franceschi, President

May 2011



rockin’ doggie’s doggie ID tags feature a peace sign in groovy orange, a heart in sizzling red and a paw print in sassy pink, the company states. Inspired by military dog tags, they are designed to keep pets safe while showing off their style. The U.S.-produced tags are made from lead-free peweter, and they come in two sizes and four additional motifs: blue paw print, blue Star of David, green four-leaf clover, and white crossbones, the company adds.

– Pet Product News

April 19, 2011



I’ve been talking about pets and pet products for a while now. But what I’ve passed over and missed is the pet products that are really for their human counterparts.

I received a keychain from Rocking Doggie. There are a lot of keychains out there, I know. But this one is more than just a keychain. Although the picture is quite cute, when it arrived, I was struck at how heavy it was. I received it in blue. The enamel is eye catching and stunning. The best part of this keychain is on the back. I had no idea the back had such a cute saying on it. The back says “I love (heart) my dog.” They also have a matching necklace. This keychain will make a great gift for any dog lover in your life.

I also received the Paw Wrap Bracelet. This bracelet features a black leather wrap that goes around your wrist a few times based on the size of your wrist. It closes with a lobster clasp. The charm (a paw) is pewter. I love this bracelet because it shows your love of dogs in a simple, understated way. I also like it because it goes with just about anything AND its super lightweight and comfortable to wear. This too would make a wonderful gift for the dog lover in your life. They also well a few other variations…the same wrap but with different charms.

None of the products sold by Rockin’ Doggie are going to break the bank. They keychain was only $9.00 and the bracelet is $14. AND they are both made in the USA so you can feel good about your Rockin Doggie purchase.

– Bonnie Joy Dewkett

March 15, 2011
Rockin' Doggie Bling Celebrates Our Bond with Pets

Pet parents are thankful for the joy that our animals bring us each day, and while we'd like to spend all day with them, for many of us, life's cruel reality is that we have to leave them at home in order to provide for them. There's a way to carry their spirit with you wherever you go: handmade jewelry inspired by the furry family at home.

California-based pet products company Rockin' Doggie has just released a new collection — 10 sterling silver pendants and three rings — that celebrate the relationships we have with our pets. Engraveable paw-print, bone and heart charms inscribed with phrases like "Forever Loved," "True Love," and "My Best Friend," keep your furbabies close even when you're a long commute away. And reasonable prices ($48-$66) mean that you don't have to take a second job to afford them.

Our favorite design is the "Always in My Heart" ring — glance at it as you type away at work and know that your pet forgives you for not always being there, but definitely expects a cut of your salary!

– Amy Jamieson, Editor PeoplePets

Daily Kibble August 2010

Pet Elite Fall 2010

Pet Elite Summer 2010

Wait till you see the Hautest collars, leashes and accessories for your Rockin' Doggie
http://www.petmd.com/blogs/hauteornot/2009/october/13

Pet Style News - October 2008

October 1, 2009

Rock on!
Does your dog love the rocker look, but prefer to pass on clothing? Spruce up his look and honor his love of music and rock legends with canine cool and engraveable guitar-pick collar tags. Pick from "Born to Run" to "Hound Dog," "Rock Star" and many more. Find your dog’s favorite, $10.
http://www.woofreport.com/archive/index_tip.php?id_story=348&cat=6

Trade Shows

Be sure to check out Rockin Doggie at the following trade shows:

SuperZoo
Tuesday, September 14 - Thursday, September 16, 2010
Mandalay Bay Convention Center
Las Vegas, NV
http://www.superzoo.org/

Visit Rockin Doggie at:
Booth Number 1278

H.H. Backer Pet Industry Christmas Tradeshow
Friday, October 8 – Sunday, October 10, 2010

Donald E. Stephens Convention Center
5555 N. River Road
Rosemont, IL 60018
http://www.hhbacker.com/ChristmasTradeshow.asp

Visit Rockin Doggie at:
Booth Number 4538